Fix The
MESSAGING PROBLEM
On Your Web Pages

Take the 7 Second Website Test NOW to find out if your website is sending the message you want or not.

Do visitors understand your value?

It’s time your website and landing pages help you WIN!

Most Websites Stink! Yours doesn't have to.

The average “bounce rate” for websites out there is 50%.  That means that 50% of the time, people show up, throw up, and then leave.

Your website can and should give people a compelling reason to stick around, learn more, and buy your stuff.

With the 7 Second Website Test you can start getting relevant feedback right away.  

You’ll learn what message your website is actually sending visitors and what you can do to improve it.

What Makes A Good Website or Landing Page

The words.  It’s all about the words (and the imagery).  Together, it’s the message.

If the message is off, people leave.  Bottom line. 

Use the 4 Pillars of Power Positioning to send the right message FAST:

Who

Your message needs to call out to a very specific target market.  If they don’t say “this website gets me”, then you’re missing the boat.

Problem

If your page doesn’t claim to solve their problem or deliver on a desire they have, your visitors will find someone else who does.

What

Your message should convey in 1-3 words what you offer. If it takes longer than that, your visitors will get overwhelmed and leave.

Unique

If there’s not a compelling reason why visitors should look at your product or service, you’ll sounds exactly like all of your competitors.

How The 7 Second Test Works

Enter your page URL. Send the test to people. Get feedback that helps you sell more.

Shocking Website Statistics

Don’t let your website make the same mistakes.

Does it send the right message quickly?
5.59 Seconds Reading

Users spend an average of 5.59 seconds looking at a website’s written content

Persuasiveness
Fast First Impression
2.6 seconds

It takes 2.6 seconds for a user’s eyes to land on the area of a website that most influences their first impression

First Impression
Do people know what to do?
No Call To Action

70% of small business websites lack a Call to Action (CTA) on their homepage.

No Call To Action
Does it load fast enough?
2 Seconds

47% of Users expect a maximum of 2 seconds loading time for an average website

Loading Speed
Is your website mobile friendly?
Mobile Friendliness

85% of adults think that a company’s mobile website  should be as good as its desktop website.

Mobile Friendly

Statistics from SWEOR.

Recent Website Tests

Help someone out and try a test below.

What People Are Saying

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John Doe

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Jenna Smith

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Samuel Stevens

Better Message = Better Conversion

Use the 7 Second Website Test to dial in the message on your landing pages and websites to attract the right audience and increase conversions.

Let’s see how well your page is working!

Enter your name, email, and full web page URL below to start the test and get real-time feedback on the effectiveness of your page.